‘we came on board to help with conversions. The result? The best quarter TRM had ever had’.
This client had a requirement to increase its sales conversion but also to gain intelligence about renewal dates for insurance products. Our team gathered renewal dates for business, home and landlord cover which enabled the client to make contact at the appropriate time and to provide a quote or multiple quotes.
The result was that they saw the best quarter they had ever had based on the intelligence we provided.
We moved on to identifying industry sectors and established this new channel to generate sales. A hot lead process was developed for customers with immediate needs and therefore turnaround times and quote to sale conversion increased as a result.
We purchased data which enabled the client to have access to alternative prospects which hadn’t been approached before, during the time we worked for this client they underwent a full rebrand which we were delighted to embrace and our staff transitioned with ease to represent the newly branded proposition.
Close relationship management ensured we secured additional business from a recommendation about the service we offered and also opened-up a consultancy opportunity in which we made recommendations about the end-to-end sales cycle.
The client has embraced the recommendations and seen increases in their own approach.